News

Global Reach partners help Icelandic data centre build profile

Tue 20 Dec 2011 @ 11:53

Global Reach members Connect2 Communications and Johnson King are working with Verne Global, which operates the world’s first 100% renewable-energy powered data centre.

Verne Global owns and operates a wholesale data centre campus in Keflavik, Iceland. The data centre has a dual source of low-cost, geothermal and hydroelectric power, making it 100% carbon neutral.

The two agencies, which provide PR support for Verne Global in North America (Connect2 Communications) and the UK (Johnson King), focus on gaining exposure among high level national, business and trade press, where the firm’s messaging on energy issues and operating expenditure is resonating strongly. Verne Global is working closely with data centre infrastructure provider, COLT, that provides the modular data centre facilities that Verne Global’s colocation service is offered from. The company officially announced the availability of data centre services at its Keflavik site on the 5th of October, and has already announced its first customer.

Permalink

Global Reach Partner Carabiner Communications Adds Three New Clients

Tue 30 Aug 2011 @ 16:19

Carabiner Communications, a Global Reach partner that serves start-up and fast-growth technology companies, today announced it has added three new clients to its roster. In addition to public relations strategy and counsel, Carabiner Communications will guide the clients’ new campaigns with social media strategy, direct marketing and content generation.

The firm’s new clients are: 

• HireIQ – a firm that helps customer service organizations improve hiring decisions, reduce recruiting costs and increase talent performance using its proven predictive performance technology.
• News Distribution Network – a leading edge digital video and advertising solutions company that distributes professional multimedia content from trusted brands to high quality publishers. 
• Vumii – a provider of innovative surveillance camera technology that allows security professionals to see details in complete darkness from great distances. 

Permalink

Global Reach Refresh

Mon 8 Aug 2011 @ 10:20

Global Reach, a world-wide network of technology-focused public relations consultancies, has today gone live with a new website, detailing an expanded roster of partner agencies and new, digital-focused services. 

The Global Reach community is designed to offer fast-growing technology companies much finer control over local aspects of international PR campaigns. Partner offices span the globe and specialise in different areas of technology, from mobile, to storage, to consumer, enabling clients to work with a best-fit agency in a geographically targeted way.

Global Reach now lists high technology and life sciences specialist ‘Carabiner Communications’ as a partner agency, providing additional North American coverage from Georgia US.  In addition, Global Reach partner agencies have expanded the range of digital coordination they can support – including social media engagement and blogger and key influencer relations, further enabling clients to specify PR campaigns that will make an impact where it counts.

The new Global Reach website, which provides details on services, client success stories and news and industry insight can be found at www.globalreachpr.com

Permalink

And the SABRE goes to...

Wed 3 Aug 2011 @ 13:10

Global Reach partner, Johnson King, was shortlisted for the ‘Technology – software and services’ category at this year’s European SABRE Awards for the work done for predictive information management specialist Recommind.

The Johnson King Recommind team also scooped the award for best website with the 'InfoRiskAwareness Project'.

The campaign centred around the creation of InfoRiskAwareness week and an accompanying microsite on behalf of predictive information risk and eDiscovery expert Recommind.  The site is a one stop resource for UK CxOs to access information and advice on dealing appropriately with increasing volumes of electronically stored information, thereby guarding themselves and their organisations against the risks of data breach, internal fraud and compliance issues.

The team also commissioned research to accompany a roundtable event and ran an aggressive ongoing social media campaign, including a twitter feed and LinkedIn group to ensure continued interest in the site.

The 2011 European SABRE Awards dinner and presentation ceremony was held on 18 May in Prague.   Further details about the Awards can be found here.

Permalink